AI development studio · Amsterdam

State-of-the-art AI, from pilot to production.

We design, build and ship production-grade AI models and systems together with your team.

  • 10+ years of AI engineering
  • Hosted in Europe
  • Ph.D.-backed, research-driven

Three products we built.

All three run in production today, for government, media and critical infrastructure.

Murmel screenshot

Speech to text

Murmel

Our Dutch speech-to-text model, trained on thousands of hours of spoken Dutch. It outperforms OpenAI, Mistral, NVIDIA and Cohere on public Dutch benchmarks. Fully hosted in the Netherlands, with more than 500 users transcribing with it today.

murmel.nl ↗
Parlinq screenshot

Agentic monitoring

Parlinq

Parlinq watches The Hague and Brussels so you do not have to. Agents monitor millions of policy documents and alert public affairs teams the moment something relevant moves.

parlinq.com ↗
FirstRing screenshot

Crisis communication

FirstRing

Crisis communication at machine speed. Built with domain experts, FirstRing drafts response plans, statements and Q&As within one minute. Hospitals, grid operators and municipalities rely on it.

firstring.io ↗

What we build for you.

From a first working prototype to a system your own engineers can maintain.

Custom AI models

Training, fine-tuning and evaluating models on your own data and your own domain, the way we built Murmel. With benchmarks that show what the model actually does.

RAG and semantic search

Retrieval over your documents, contracts and archives. Answers with sources, so your team can check every claim.

Agentic workflows

Agents that read, decide and act inside your processes, with the guardrails, logging and human checkpoints that production demands.

Computer vision and speech

Image, video and audio pipelines: detection, classification, transcription and diarisation, running on premises or on the edge.

AI infrastructure

Inference platforms, GPU orchestration, data pipelines and monitoring. Hosted in Europe or on your own hardware, with code you own.

Review and due diligence

We read your code and talk to your engineers, then give you or your investors a fair picture of what is solid and what needs work.

How we work

  1. 01IntakeA free 30 minute session. We map the problem, the data and what success looks like.
  2. 02PrototypeA working prototype in weeks, not months, evaluated on your own data.
  3. 03ProductionScaling, monitoring and hardening, on your infrastructure or hosted in Europe.
  4. 04HandoverDocumentation and pair work, so your team owns and maintains the system.

What clients say.

With The AI Factory, we quickly developed a smart and effective AI product that perfectly aligns with modern crisis communication. Efficient, purposeful, and high-quality.
Tom CompaijenTom CompaijenCrisis communication expert
Maarten turns ideas into products immediately. He created a model using AI to direct Amsterdam citizens' reports to the right place. The Signals model is now used by more than 25 municipalities and 3 million Dutch citizens.
Tamas ErkelensTamas ErkelensMunicipality of Amsterdam
He built an amazing prototype with AI features that we designed together with the editorial team. He communicates clearly, thinks along, responds quickly, and always comes up with creative solutions.
Cady KielmannCady KielmannInnovation lead, BNNVARA
My experience working alongside Maarten leaves me with no doubt that any entity partnering with AI Factory will reap significant benefits. Cutting-edge solutions, with an approach centered on ethics.
Michael RadvanyMichael RadvanyCEO, Spectrum Intelligence

Have an idea, a problem, or a pilot that needs to ship?

Tell us what you are building. Maarten replies within one day.