Unleash the Power of AI
The AI Factory helps you build and evaluate AI solutions, backed by years of experience in developing machine learning models to large scale production deployments.
Services
Helping organizations build and evaluate AI solutions
AI Product Development
From concept to deployment, we build cutting-edge AI solutions that drive real business value. Custom product development across a wide range of AI technologies.
- Forecasting & Predictive Analytics
- Computer Vision Systems
- Chatbots & NLP Solutions
AI Strategy
Develop a tailored AI roadmap that aligns with your business goals and unlocks real value in days, not months. Discover where to go based on our extensive experience.
- Quick, Actionable Strategies
- Implementation Roadmaps
- Business Value Prioritization
Tech Due Diligence
Expert assessment of AI technology stacks and capabilities for investors and organizations.
- Technical Stack Analysis
- AI Capability Assessment
- Risk Evaluation
Inspiration & Speaking
Dr. Maarten Sukel gives talks about the systems he builds, giving him unique insights into both the risks and opportunities of artificial intelligence.
- Fresh Perspectives on AI Innovation
- Engaging Presentations for Any Audience
- Balancing Technical Insights & Practical Application
Featured Projects
Discover some products that we have helped build

AI4CRI
Client ProjectAn AI-powered crisis communication platform that generates strategic plans and messages within minutes. Built for communication teams to respond quickly and effectively to emergencies.
Key Features:
- Instant Crisis Response Generation
- Automated Environment Analysis
- AI-Driven Communication Strategy

Beleidsradar.nl
Own InitiativeAn AI-powered policy analysis platform that helps organizations stay informed about policy changes. Features advanced search technology and AI assistance for monitoring policy documents from The Hague and Brussels.
Key Features:
- AI-Powered Document Search
- BeleidsradarGPT Integration
- Automated Policy Monitoring

Radio2 - Generative AI
Client ProjectFor Dutch Radio 2 we developed several prototypes, such as generative AI sounds and voices, and ways to automatically find news for radio shows and reduce editorial work.
Key Features:
- Generative AI for sound and voices
- Automated news discovery for radio shows
- Reduces editorial workload

Volkskrant AI Research
Research ProjectTogether with journalists of Dutch newspaper De Volkskrant, we conducted an investigation revealing how AI-generated images are infiltrating Google search results, threatening the foundation of reliable information. This research exposes a critical challenge to democratic society: when we can no longer distinguish real from synthetic, how do we make informed decisions?
Social Impact:
- Protects democratic information integrity
- Warns against "synthetic junk" overwhelming reality
- Empowers citizens to recognize authentic content

Maarten Sukel
Machine Learning Engineer
Founder
Ph.D. in Multimodal Machine Learning from the University of Amsterdam. Bridges cutting-edge research with practical AI solutions.

Jasper Kiel
Full Stack Software Developer
Freelance Partner
Expert in building robust, scalable applications. Specializes in modern web technologies and backend systems.

Olivier Schouten
Full Stack Software Developer
Freelance Partner
Brings technical excellence to both frontend and backend development, advocate for clean code and robust software development.
Our Network
Development Partners
Every project requires other expertise, and whilst we can do a lot we also have a big network of development partners!
People We've Worked With
What they say about working together on AI projects

Tom Compaijen
Crisis Communication Expert
Crisis Communication Specialist
With The AI Factory, we quickly developed a smart and effective AI product that perfectly aligns with modern crisis communication. Efficient, purposeful, and high-quality. Great collaboration with Maarten, we could move quickly and it took relatively little time from my end.

Tamas Erkelens
Interim Manager ABD-flex
Municipality of Amsterdam
Maarten turns ideas into products immediately. He created a model using AI to direct Amsterdam citizens' reports to the right place. By demonstrating what worked, bureaucratic discussions disappeared. He led a team and organization into the future. Currently, the Signals model is used by more than 25 municipalities and 3 million Dutch citizens.

Cady Kielmann
Innovation Strategist
BNNVARA
Maarten worked with us on an AI research project for radio. He built an amazing prototype with AI features that we designed together with the editorial team. Working with Maarten was great: he communicates clearly, thinks along, responds quickly, and always comes up with creative solutions. A real hands-on person who likes to get things done!

Jan van Zomeren
Deputy Director of Communication
Ministry of Justice
We asked Maarten to give an inspiring talk about AI possibilities and get the group working on concrete AI assignments. Overall a great success. Maarten knows AI from multiple angles, presents with flair and concretely with a sense of realism. The group also appreciated that Maarten himself operates "the machine". That creates trust. And now we're enthusiastic about AI (and Maarten 😉).

Danny De Jonge
Head of Department Methods and Cost Expertise
Rijkswaterstaat
Maarten gave a very engaging presentation on the fundamentals of AI and the opportunities and possibilities AI offers for Rijkswaterstaat. The audience found it very interesting and it certainly lowered the threshold for them to start working with it themselves.

Robert Glebbeek
CEO
Goudappel
During our management days, where we discussed the impact of digital transformation on our work, employees, and customers, Maarten provided us with a realistic view and expectation about AI and digitalization. Maarten brings insights and experience that answer your questions, especially regarding where we stand in this transition and where it could lead! Thanks again for the session!

Michael Radvany
CEO & Founder
Spectrum Intelligence
Highly Recommend AI Factory: My experience working alongside Maarten leaves me with no doubt that any entity partnering with AI Factory will reap significant benefits. They can expect not only cutting-edge solutions but also an approach centered on ethics and fostering a diverse and inclusive environment.

Tom Compaijen
Crisis Communication Expert
Crisis Communication Specialist
With The AI Factory, we quickly developed a smart and effective AI product that perfectly aligns with modern crisis communication. Efficient, purposeful, and high-quality. Great collaboration with Maarten, we could move quickly and it took relatively little time from my end.

Tamas Erkelens
Interim Manager ABD-flex
Municipality of Amsterdam
Maarten turns ideas into products immediately. He created a model using AI to direct Amsterdam citizens' reports to the right place. By demonstrating what worked, bureaucratic discussions disappeared. He led a team and organization into the future. Currently, the Signals model is used by more than 25 municipalities and 3 million Dutch citizens.

Cady Kielmann
Innovation Strategist
BNNVARA
Maarten worked with us on an AI research project for radio. He built an amazing prototype with AI features that we designed together with the editorial team. Working with Maarten was great: he communicates clearly, thinks along, responds quickly, and always comes up with creative solutions. A real hands-on person who likes to get things done!

Jan van Zomeren
Deputy Director of Communication
Ministry of Justice
We asked Maarten to give an inspiring talk about AI possibilities and get the group working on concrete AI assignments. Overall a great success. Maarten knows AI from multiple angles, presents with flair and concretely with a sense of realism. The group also appreciated that Maarten himself operates "the machine". That creates trust. And now we're enthusiastic about AI (and Maarten 😉).

Danny De Jonge
Head of Department Methods and Cost Expertise
Rijkswaterstaat
Maarten gave a very engaging presentation on the fundamentals of AI and the opportunities and possibilities AI offers for Rijkswaterstaat. The audience found it very interesting and it certainly lowered the threshold for them to start working with it themselves.

Robert Glebbeek
CEO
Goudappel
During our management days, where we discussed the impact of digital transformation on our work, employees, and customers, Maarten provided us with a realistic view and expectation about AI and digitalization. Maarten brings insights and experience that answer your questions, especially regarding where we stand in this transition and where it could lead! Thanks again for the session!

Michael Radvany
CEO & Founder
Spectrum Intelligence
Highly Recommend AI Factory: My experience working alongside Maarten leaves me with no doubt that any entity partnering with AI Factory will reap significant benefits. They can expect not only cutting-edge solutions but also an approach centered on ethics and fostering a diverse and inclusive environment.